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2013- GPP “Mid-Summer Report”

Happy 2/3rds through the summer, everyone! We trust that you all are enjoying the bounty from the garden and farmer’s market as much as we are.

Now that our Facebook Page is all back to normal, you can find most of our week to week news there.

Students are taught about the triple bottom line at Darrow

Students are taught about the triple bottom line at Darrow

 

After Expo West and London, Beth was invited to speak to students, faculty and business people at the fabulous Darrow School in upstate New York.  This is a wonderful private school with an emphasis in sustainability as part of their curriculum. Once a year they have a Sustainability Symposium and invite sustainability professionals from across the country and across the business spectrum to converge on their school and present their story and relevant topics. Lunch was from local farms and absolutely delicious. Beth was honored to have taken part in this symposium.

us with award gda fbr

After that was NYC Green Fest, and then next, we were next off to pick up our Golden Dumpster Award from our friends at Film Biz Recycling who celebrated their own 5th birthday by giving away awards to fellow sustainable production people. We joined the likes of Focus Features, 30 Rock, Brite Shot, and Bridge Props in picking up our award at the wonderful ceremony in mid-town Manhattan. In attendance was Shannon Shaefer Bart from Universal’s sustainability initiative and Lauren Selman, who we finally got to meet in person, from Reel Green Media.

our award gda

Our award was for “first and foremost”. We were psyched that it was a “kitty” even and it takes pride of place in our office.

After that, there were many more shows to place our brands, and we were interviewed by Green Film Making in Amsterdam and featured as a “who’s who”.  At the same time, the PGA Green Guide wrote about us as a featured vendor. We also attended the large Fancy Foods Show in NY- and saw some of our wonderful clients and hopefully met some brands that will become new clients. Check out some pictures here:

The Golden Dumpster Awards and

The NYC Fancy Foods Show

At the same time, Beth was invited to speak at a Sustainable Marketing Conference in Antwerp Belgium in October- “More With Less”:

(Click on picture link to find out more)  :

mind door minder logo

Lisa will be coming along also to attend and photograph the event- we’re going to add a “speaking” page to our website- after all the positive feedback from The Better Living Show, Green Spaces NY, Film Biz Eco-Expo, IdeaMensch #48 last year and The Darrow School and soon Meer Door Minder this year- Beth is excited about speaking our mission all over the world!

Following the conference, we’ll be off to Amsterdam to meet with the Green Film Making people who are based there. Before that is Expo East, and loads and loads of productions to place in. We are and are going to be, busy Green Product Placement People!

 

 

 

Expo East, Green Festival DC and Film Biz Recycling Auction Ticket Giveaway!

Photo: Courtesy Caren Baginski of New Hope Media

We’ve kept uber busy since our return from Toronto, first with Natural Products Expo East here in our main home Baltimore (our other home of course being New York City where we have our co-working space). It was great to hang out with some of our lovely clients, and connect with new and old friends- and we hope bring some more brands into our GPP family!

We hosted a little get together “off-campus” the night before the show floor opened. Check out some pictures from this event and on the show floor, here: in our Facebook Page Gallery. We also attended the semi-annual Women In Naturals event and made a photo feature in New Hope Media:

Check us out in slide #2

Then, 3 days after Expo, Beth spoke at #IM48 Idea Mensch Baltimore. Beth was interviewed for IdeaMensch back in late spring and then featured in a “26 Entrepreneurs Helping our Environment” feature this summer (see links on our press page).

Photo courtesy Kevin Bruce on twitter: @kevinbruce

That weekend was Green Festival DC where we got to again connect with friends, prospect possible new clients,  and eat some yummy vegan food and taste some lovely organic wines.

Beth and Lisa go for laughs at the Susty Party booth.

Beth and Lisa at Green Festival

Now we’re working on placements for a new Lionsgate film shooting in Atlanta and working on the last two episodes, season one,  of “House of Cards” for Netflix.

AND we’re so looking forward to next month’s Film Biz Auction Party on November 9th, that we’re giving away two free tickets!!

Film Biz Recycling’s annual Auction Party!

 

Enter to win 2 free tickets to the Eco-Production Event of the Year!

 Green Product Placement has two free tickets (worth $80) to give away to this event.

Drawing will be held October 27th and video from drawing will be uploaded and announced on our Facebook Page.

To enter: Please email your name to Beth(at)greenproductplacement.com by October 24th. Put “FBR Auction Entry” in the subject line of the email.

All names will go into a hat and one name will be chosen at random.

(As FBR is a wonderful not for profit, and the party promises to be extra-supa fun, we’d encourage purchase of tickets anyway if you really intend on coming and then bringing two friends along if you should happen to win.)

Cheers,

Beth and Lisa

Green Product Placement Moving Right Along!

The GPP “mobile” makes a brief stop in Gaffney, SC on its way to the production hub of the south, Atlanta.

Since we’ve last posted on this blog, we’ve been very busy!

We spent the latter part of the spring and so far this summer working as set dressers (as a start up, we’re keeping one foot in the production freelancers camp and the rest of us in Green Product Placement world- this keeps us connected to those that would place our products and get the word out about us AND helps us with our own personal expenses.) As our friend the leadman told us- “We’re the company that will not only place your products, we’ll literally place your products!”.  ;-)

In addition to the production work, we’ve also been growing our business, with an eager and happy heart. We’ve begun to have productions contact us on their own, including TNT’s “Leverage”,  Indies “The Go Getters” and “Goodbye World” (the latter starring uber green and hot Adrian Grenier who starred in “Entourage” and with a producer friend, started green lifetsyle site SHFT.com), a co-production for the BBC and HBO starring Oscar winner Hilary Swank and Oscar nominee Brenda Blethyn, “Mary and Martha”, and a new film for 20th Century Fox starring Owen Wilson and Vince Vaughn, together for the first time since “Wedding Crashers” crashed box ofice records.

It was placement in the latter that prompted a visit to new production capitol of the south, Atlanta. Lisa and Beth rented a Prius, packed it full of sample product gift bags and hit the road!

 

GPP sample product gift bags bound for the ATL!

 

We drove 1700 miles down to Atlanta, all around Atlanta visiting production offices, and back on $125 worth of gas!

( By the way, Beth of GPP needed a new used car, and upon her return, purchased a used Prius.)

Just before our GPP road trip, Beth gave her talk “Making Green Normal: Green Product Marketing in Mainstream Entertainment Media” at our lovely New York City co-working space, Green Spaces New York.

Our wonderful intern, Stephanie, put together this great video showing more excerpts from Beth’s talk (other excerpts available on the GPP blog post preceeding this one, here ).

 

Back in May, GPP was very honored to attend and be on the panel for Film Biz Recycling’s  Production Eco-Expo.

Check out this fabulous video, produced by fellow panel members, Canal Creatures, that highlights the event:

Film Biz Recycling Eco Expo 2012 from Canal Creatures on Vimeo.

 

Beth and Lisa of GPP and the panel of Film Biz Recycling’s production Eco-Expo. (photo courtesy Film Biz Recycling)

Film Biz Recycling is a non-profit Brookyn, NY based organization that diverts media waste from commercials, tv shows, movies and live events to appropriate charities. The best of the best ends up for sale or rent at their prop shop. We were joined by representatives from other sustainable production companies and organizations like Eco-Set Consulting,  Rock and Wrap it Up , Canal Creatures,  Sip N Go, Sunbeam Rentals, LeNoble Lumber, Soda Stream, Earth Angel Catering, Vokashi, and Susty Party Supplies. The event was sponsored by Lenoble Lumber and  Brooklyn Brewery and Green Product Placement was able to provide 2 raffle prize gift baskets filled with great GPP products AND plenty of Pirate Booty for all the guests, courtesy our clients, Pirate Brands.

GPP’s awesome raffle prize sample gift baskets

We’ve added some additional great press links, including an interview with Beth on Idea Mensch.com. Be sure to keep checking out our new press coverage on our Press Page, and all of our goings on found on our Facebook Page.

We’re gearing up for the late summer/early autumn production push (many films and as well episodic television series begin pre-production and then shooting around this time), and are excited about placing our brands in many, many more great shows!